Portfolio

Dr. Sunil Patel | Professor of Management & Marketing
HOD, BBA Program @ Karnavati University

Empowering Business Leaders through Innovation & Strategy

Dr. Sunil Hansrajbhai Patel is a distinguished Professor, Academic Leader, and Researcher specializing in Marketing, Consumer Behaviour, Supply Chain Optimization, and AI-enabled business solutions. Merging solid pharmaceutical foundations with deep strategic management expertise.

Specialization

Marketing & SCM

PhD Supervised

9 Scholars (2 Awarded)

Core Area

AI & Digital Trust

SP

Dr. Sunil Patel

Professor & HOD (BBA)

Unitedworld School of Business,
Karnavati University, Gandhinagar

22+
Years Experience
Academic Leadership & Pharma Industry
30+
Research Papers
IEEE, Scopus, UGC CARE, Books
9
PhD Guided
2 Awarded, 7 Actively Pursuing
1500+
Professionals Trained
Corporate Joinees & Field Executives

Professional Journey

A multifaceted career demonstrating structural growth in both premium Business School Academics and blue-chip Pharmaceutical Sales, Training & Management.

Karnavati University

Professor & HOD, BBA Program

Unitedworld School of Business, Gandhinagar

2014 — Present
  • Responsible for teaching high-level management domains: Marketing Management, Sales & Distribution, Consumer Behaviour, Logistics & SCM, and Strategic Planning to MBA, PGDM, and BBA cohorts.
  • Driving programmatic governance as the HOD of BBA Program. Initiating new courses, institutional events, corporate masterclasses, and panels.
  • Leading deep academic research: Currently supervising 7 active PhD scholars; 2 scholars have successfully obtained their Doctorate under direct guidance.
Shri Satsangi Saketdham "Ram Ashram" Group of Institutions

Associate Professor (HOD)

Faculty of Management, Mehsana (Affiliated to GTU)

2008 — 2014
  • Delivered specialized instruction on Quantitative Analysis (QA-I, QA-II), Research Methodology, Organizational Behaviour, Product & Brand Management, and Services Marketing.
  • Administered department portfolios and operations including university affiliations, inspections, examinations, and structural academic alignments.
Intas Pharmaceuticals Pvt. Ltd.

Executive (Training & Development)

Headquarters, Ahmedabad

2007 — 2008
  • Designed, implemented, and audited intensive technical & clinical training programs for 12 specialty divisions (Cardio, Gastro, CNS, Uro, Ortho, etc.) resulting in over 1,500 field personnel successfully trained.
  • Authored detailed division-specific medical & marketing training manuals and spearheaded modern web-based learning modules for regional managers.
Dr. Reddy’s Laboratories Ltd.

Professional Service Officer

Ahmedabad Territory

2003 — 2007
  • Built strong networks with leading medical specialists, chemists, and distribution nodes to execute strategy & maximize sales for critical product portfolios.
  • Recognized with top **"A" Performance Ratings** (FY 04-05 & 05-06) for repeatedly securing over 100% of target completions.
Global Knowledge Sharing

Visiting Faculty Lectures & Guest Talks

Dr. Sunil Patel is frequently invited across boundaries to deliver specialized courses and insights. From conducting virtual masterclasses in Amity Mauritius to giving expert pre-placement workshops for pharmacy & management institutes throughout India.

Amity Mauritius Expert

Regular online semester courses for Executive MBAs (2023-2026)

Adani & Government Institutes

Logistics, Operations, and Business Intelligence systems

Peer-Reviewed & Scopus Indexed

Academic Publications & Books

Explore Dr. Patel's latest research developments spanning AI innovations, supply chain resilience, brand trust, digital lending, and pharmaceutical markets.

Published Book

Textile Business Opportunity in New Zealand

Lambert Academic Publishing, Germany | ISBN: 978-3-8484-2779-6

Year: 2012 Hardcover Book
Published Book

ERP Implementation and its Consequences

Lambert Academic Publishing, Germany | ISBN: 978-3-8484-8161-3

Year: 2012 Hardcover Book
Gamification & AI

AI-Powered Gamification in Computer Engineering Education: A Mixed-Methods Study on Engagement

Dr. Chirag R. Patel, Dr. Sunil Patel et al.

Journal of Engineering Education Transformations, Vol. 39, DOI: 10.16920/jeet/2026/v39is3/26096

Feb 2026 eISSN 2394-1707
Fintech Branding

Building Trust in Digital Lending: The Role of Branding in India’s Fintech Landscape

Anjali Pala & Dr. Sunil Patel

a₹tha: Journal of Business and Finance, IIM Calcutta, ISSN: 3108-0677

Sept 2025 IIM-C Journal
IEEE & Supply Chain

AI in Supply Chain Optimization for E-Commerce

Dr. Sunil Patel et al.

International Conf. on Frontier Tech & Solutions, IEEE Xplore, DOI: 10.1109/ICFTS62006.2025.11031603

June 2025 IEEE Xplore
Online Purchase Behavior

Impact of Perceived Risk on Online Purchase Intentions: The Mediating Role of Digital Environment

Tanu Singh & Dr. Sunil Patel

Journal of Informatics Education and Research | ISSN: 1526-4726

May 2025 Vol 5 Issue 2
Supply Chain

Supply Chain Resilience Post-Disruptions: Insights from Recovery, Sustainability, and Collaboration

Sudhir Mane & Dr. Sunil Patel

Advances in Consumer Research | ISSN: 0098-9258

April 2025 Resilience Core
Automotive Logistics

Enhancing New Product Development Performance in the Automotive Industry: Design Changes & Virtual Manufacturing

Kishor Deshmukh & Dr. Sunil Patel

Advances in Consumer Research | Vol 2 Issue 2

April 2025 Specialist Study
FMCG Retail

Impact of Brand Loyalty: A study of FMCG products conducted in rural market of Gujarat

Dr. Sunil Patel et al.

Madhya Pradesh Journal of Social Sciences | Vol. 29, ISSN: 0973-855X

Feb 2024 Rural Focus
Book Chapter

Empirical Study of Distraction in Work-Life Balance of Teachers During COVID-19

Dr. Himanshu Barot & Dr. Sunil Patel

Handbook of Research on Learning Through ICT-Based Digital Tech | ISBN: 9781668466827

Jan 2023 IGI Global Chapter
Digital News Media

Study on Comparative Analysis of Traditional Media to Digital Media News Channel Coverage

Dr. Sunil Patel et al.

Journal of Positive School Psychology | Scopus & EBSCO Indexed

April 2022 Scopus Indexed

Funded Grants & Seed Money

Actively engaging in governmental and premium private consultancy to test strategies on digitized consumer payments and occupational work-life factors.

Karnavati University Academic Seed Project

INR 1,06,000

"An Empirical Study of Distraction in Work-Life Balance of Teachers During COVID-19 Turmoil Circumstances"

Pankti International (Non-Government Research Project)

INR 60,000

"Analysing Perspectives and Preferences of the Unorganized Sector towards Digital Payments: A Study in Ahmedabad." (1.5 years development timeline)

Specialized Leadership FDPs

Continually upgrading domain awareness via offline & online residential FDPs from leading National Institutes.

May 2026

IIM Nagpur: 5-day specialized "Nurturing Future Leadership Program" Under Malaviya Mission Teacher Training (Offline mode).

Mar 2025

SPU Visnagar: 5-day intense FDP on "Research Publication and Ethics".

July 2021

AICTE (ATAL) & NITIE: 5-day program on "Management of Intellectual Property (IP) and Innovation (Creation, Protection and Leveraging of IP)".

May 2020

MHRD & Delhi University: Intensive multi-week programs on Co-creating MOOCs and Digital Administrative eLearning.

Educational Credentials

PhD

Ph.D. in Management

JJT University, Rajasthan | 2013

Thesis: "Study of Customer Perceptions about Organized Pharmaceutical Retail Chain Stores in Gujarat State"

Supervised by Dr. Kishor Barad
MBA

M.B.A. (Marketing)

North Gujarat University, Patan | 2003

First Class (60.20%). Specialized research inside leading pharmaceutical agencies such as Cadila Pharmaceuticals Ltd.

Strategic Industry & Market focus
BPh

Bachelor of Pharmacy

Rajiv Gandhi University of Health & Sciences, Bangalore | 2000

First Class (61.61%). Built solid fundamental expertise in pharmacological setups, molecular training, and dermatological dynamics.

Bapuji Pharmacy College

Skills & Strategic Toolkit

A dynamic profile leveraging computational tools, statistical design programs, and robust leadership traits to bridge theoretical academics with industry deliverables.

State-Level Athlete

Dr. Patel represented his state school team in Football, and remains an active player of Volleyball and Table Tennis.

Statistical & Business Software

Power BI (Business Intelligence), QM for Windows 3, Tora, INFLIBNET R-Programming environment, Prowess database structures, and MS Office Suite.

Pedagogical Leadership

FDP Certifications in "Health Research Fundamentals" (NPTEL), CASE Teaching methods, interactive classroom co-creation models, and student mentoring.

Interpersonal & Soft Skills

Excellent negotiating and networking capabilities. Adaptive to global pedagogical trends and multidisciplinary domains.

Pharmaceutical Training

Expert clinical instruction on Dermatology (Cellexa, Solderma) and Cardio-Diabetic medications (GRAF Pharma), with deep regulatory affairs mastery.

Professional References

Dr. Bhavesh Patel

Associate Professor

Nirma University, Ahmedabad

+91 99999*****

Dr. Narayan Baser

Associate Professor

PDEU, School of Petroleum Management

+91 88888*****

Get in Touch with Dr. Sunil Patel

Have a research query, proposal, request for PhD supervision advice, or visiting faculty request? Drop Dr. Patel a direct note or reach him at his official coordinates.

Communication Address:

Sukan Villas, "KH" Road,
Sargasan Cross Road, Gandhinagar,
Gujarat, India — 382006

Primary Email: sunilpateldrl@gmail.com
Mobile Contact: +91 99999*****

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Dr. Sunil Hansrajbhai Patel

Professor at Karnavati University & Unitedworld School of Business. Specialized in Marketing Management, Quantitative Research methods, and AI Supply Chain optimization models.

© 2026 Dr. Sunil Patel. All rights reserved. Created in 2026.

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